Collective impact:
3,000+ Supply chains analysed
60,000+ Products mapped

Transform your product sustainability data into commercial results

The essential sustainability platform with customers in mind. With Green Story, you can:

Gain and show accurate, credible and verifiable sustainability data
Quantify the environmental performance of your products and show it to all your stakeholders in a way that is credible, accessible and easy to understand. Enable trust and credibility.
Solidify transparency and get rewarded for your green efforts
Elevate your customer experience and tell your green story where your customers want to see it. Boost engagement and loyalty within their journey, including at post-purchase experience, and drive revenue.
Get ahead of the game in an ever more competitive market
Future-proof your business as the global economy moves rapidly towards decarbonisation and new anti-greenwashing legislations arise. Make your business compliant and a leader in driving transparency.

Feature Map

Supplier network

Easily manage your supplier data
  • Connect with your suppliers, production facilities, & subcontractors effortlessly.
  • Streamline the verification process of your suppliers & supply chain data.
  • Manage supplier network & communications all in one place, with suppliers getting their own portal to streamline data gathering.
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Product upload

Immediate assessments with product details you already have
  • Upload your product details & get immediate results based on existing data.
  • Your supply chain are automatically customized based on your product details.
  • Templates give you guidance on how to deepen your data & improve accuracy & reliability.
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Enrich supply chain

Improve your lifecycle assessment accuracy & reliability
  • Visualize your supply chain from Tier 1 to Tier 4.
  • Improve your supply chain traceability over time, with accuracy & completion ratings to guide you.
  • Real-time footprint updates allow you & your suppliers to add in data over time, automatically updating the footprint with each update.
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Calculate footprint

Automate your LCA with a single click
  • Quantify environmental impact of your products, from beginning of a product’s life through to it's final stages.
  • Visualize your footprint following PEF and ISO standards, compliant with legislation such as ADEME.
  • Get impacts across all 16 metrics or focus on your specific metrics of interest.
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Scale up footprint across collection

See the impact of each variant and SKU
  • Easily create variants for each of your products.
  • Scale up your footprint through bulk upload features, enabling assessments for 5, 50, or even 5000 products simultaneously.
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Visualize footprint through our product passports

Benchmark & show your products' impact with credible & relatable metrics
  • Visualize & communicate environmental impacts with playful, customized widgets that tell a story.
  • Reward your customers for exploring your supply chains & environmental impact data through gamification.
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Add sustainable contribution to customer purchase

Reduce your supply chain impact and emissions
  • Offset your product carbon footprint with carefully vetted, third-party verified carbon offset projects.
  • Select your offsets mix based on your social and environmental preferences, including projects such as plastic offsets, tree planting, & water donations.
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Compliant with international
regulation & standard
Our team’s goal is to drive the science of LCA forward and ensure credible, trustworthy data and assessments to help clients make decisions with the right data and avoid greenwashing.
Dr. Subramanian Senthilkannan Muthu
CSO & LCA Head
Led by the internationally renowned author of the Handbook of Textile LCA, Dr. Kannan Muthu, our lifecycle analysis and data team consists of accomplished experts in the field of textiles, sustainability reporting, LCA, chemical assessments, audits, social LCA, and more.Rest assured, your data is in safe hands. We uphold the strictest standards for each dataset we use and offer custom LCA solutions to support assessments of groundbreaking new materials.

Unrivaled knowledge

Whether it’s using Life Cycle Assessment (LCA) methodologies to measure impact and footprint calculations, through to evaluating consumers behaviour and delivering effective sustainability communications, our experience comes from analysing 2000+ supply chains in 35 countries and working with 150+ of the world’s leading fashion brands.

Customer stories

Driving consumer loyalty and growth with Green story
“Green Story really helps our consumers along thejourney of learning about sustainability. Now with thecarbon neutral widgets, they have the transparency tosee the projects and feel they’re part of it.”
Jon Jennings, Chief Innovation Office

What they say about us:

Green Story are unique in that they offer a complete service for Life Cycle Assessment, that includes valuable support in data collection and analytical expertise but beyond this, integrates the results of these studies into content that is meaningful to our customers and internal teams. For businesses seeking to make a positive difference, Green Story is a valuable partner to have!
Green Story has access to the kind of data that we would never have access to, or it would take us years to get access to. Having this partnership has been so helpful in creating an accurate Life Cycle Assessment (LCA), truly understand our products' environmental performance and communicate it with confidence.

Green Story provides the transparency and data accuracy that is needed to be able to use the word sustainability alongside your brand.
Maria Sbiti, Head of Impact
Merryn Chilcott, Sustainability & Technical Manager
BAM Bamboo Clothing

Adam Taubenfligel, Creative Director and Founder

Show your impact and make your products carbon neutral

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